Simply speaking, backlinks are links from another website that link back to your website. The more and better backlinks you have, the better. If you have more quality backlinks, search engines will see that the websites you have your links in regard your site highly. Search engines, in return, will do the same. Consequently, search engines will rank your web pages favorably for your targeted keywords. The higher your ranking in the search engine results pages will be, the more traffic will be driven to your site.
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How to Generate Traffic from Video
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