Have you worked hard trying to woo Google to your site? Have you studied Google’s webmaster central pages and the often referred to, Webmaster guidelines to no or little avail? Have you been the victim of a Google slap? Have you put faith and trust in Google guidelines only to find all your hard work and late nights have not only been in vain but in addition, your site(s) have been thrown to the dark and mossy caverns of Google’s supplementary Index (SI)? Has the (superfluous) term ‘over optimized’ (Oop) been blamed for your reduced pagerank and loss of traffic? Oh…such a tangled web we weave… Read the rest of this entry »

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Writing Power Linking in 2002 established Jack Humphrey as a social media marketing guru. Since then he has written more books and developed software to help all the burgeoning social networking and social media marketing entrepreneurs. That would be – me and you! Read the rest of this entry »

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The online marketing world is abuzz with the release of the new John Reese Traffic Secrets course for online marketing. John Reese established himself a market leader in driving traffic to websites in 2004 with the phenomenal launch of his original Traffic Secrets. An incredible $1 million of product was sold in a mere 18 hours.

Everything about the Traffic Secrets product launch was legendary. To start with, not one cent was spent on marketing. John Reese just used good marketing strategies, which is what Traffic Secrets is all about. Teaching people web traffic secrets. Read the rest of this entry »

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This is shockingly easy once you follow a system. Many people get confused with the process of SEO or search engine optimization. It’s much easier if you have just one site to work with first. Get that one up to speed and then move on to the next one if you’re so inclined.

I’ve included two videos (from YouTube) which aptly describe the importance of a few SEO tasks I don’t want you to take lightly. They’re short and valuable. The first step applies to those who are looking to market products or services. If you’re starting a ‘not for profit’ site, it won’t apply. Read the rest of this entry »

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The rise of Web 2.0 and social bookmarking brought about a shift in focus for strategies in generating website traffic. Whereas before, the focus was on keywords which would attract search-engine hits, the new plan is to write for people instead of machines, in the hopes that somebody will submit a site’s link to Digg, Reddit, Del.ico.us, et al. This kind of content is called “link bait”. So, how’s that working for you? Read the rest of this entry »

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Is an internet marketing business really recession-proof?  If you own one, then you would know how to answer this question.  If you don’t already have one, then maybe it’s time that you consider getting started on a new internet marketing business. Read the rest of this entry »

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What is web 2.0? It’s a term that gives a lot of technology-savvy people a chance to argue about the definition all day long. One of the reasons that’s true is because Web 2.0 is the name observers gave to the evolution they’re seeing, not an actual specification such as HTTP on which the web is fundamentally based.

If you’re over 40, Web 2.0 is the stuff your kids use naturally, but you’re still puzzled about. It’s the online material they can spend hours building with, molding it to meet their own needs, expressing their creativity. Read the rest of this entry »

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Directories most often market and advertise themselves well. To the point, that when they turn up on the page in front of you, it’s almost always difficult to refrain from submitting your site(s). However, you should take care with some of the directories you come across because often they can be link farms or simply just another directory script that thousands of other directory owners are using. Alexa is a good indicator of traffic- use it. Check PR for trust reasons only don’t depend on it. The owners can throw up a no-follows tag at any time which some directories have done once they’ve reached a certain size. Re-worded, don’t join directories for the sole purpose of gaining PR - you’ll only be disappointed in the long term. However, PR DOES indicate trust.
Here are some alternatives for you to consider;

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The Reciprocal Review Carousel

With the evolution of search engines to put more and more weight on links, website owners are getting increasingly creative in their efforts to provide backlinks to their sites. Search engines are extraordinarily refined and can sniff out blatant attempts to link, such as reciprocal linkage and link farming. These practices are frowned upon by engines such as Google and will drop your page ranking. Read the rest of this entry »

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This is what the search for traffic can do to you if you aren’t careful…

If you feel that you’ve been taken for a ride once too often because of believing and buying software and services from so called internet Gurus, that’s OK because I think nearly everyone has to some degree in this game. Don’t misunderstand me, there are the good folk out there too. However, they seem to be a minority when it comes to quality instruction and know-how relating to SEO and organic traffic generation. Often poor knowledge leads to desperation, frustration and an urge to try things that we ought not. You have probably been on the receiving end of statements like, Read the rest of this entry »

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